Advance

Proudly Australian nutrition uniquely crafted for Aussie pets

The ADVANCE™ range provides tailored nutritional solutions to meet the needs of your pet at each life stage or lifestyle.

Learn more
Advance

Proudly Australian nutrition uniquely crafted for Aussie pets

The ADVANCE™ range provides tailored nutritional solutions to meet the needs of your pet at each life stage or lifestyle.

Learn more

Made in regional NSW and VIC

ADVANCE™ dry, canned and tray varieties are proudly manufactured in Australia, sourcing local ingredients wherever possible.

Official choice of Guide Dogs Australia and recommended by top breeders

The foundation for a long life of good health starts with expert pet nutrition. ADVANCE™ products are used exclusively to feed and nourish Guide Dogs in training.

Advance PuppiesAdvance Puppies
FEATURED PRODUCTS
SUSTAINABILITY

Committed to a better world for pets and the planet

At ADVANCE™, we are offsetting 100% of our Australian operations with renewable electricity. All dry food packs are also recyclable through the REDCycle program.

Black Hawk Grain Free RangeBlack Hawk Grain Free Range


"Puppies that easily maintain ideal weight, have bright eyes, shiny coats and boundless energy are just some of the reasons we recommend that our puppy buyers continue to feed the fabulous range of ADVANCE™ has to offer."


BEN & HOLLIE C.



"With ADVANCE™, you know your dog is always receiving the best in locally made Australian petfood, designed and manufactured with the very best ingredients and nutritional knowledge."


JIM & LYNDALL B.

"Our boy loved the biscuits and being a fast eater the larger biscuits made him slow down as he needed to chew them more. I can see they have a good amount of fat in the biscuits which don’t make them so dry and should give him a shiny coat. The smell is not strong and the bag has a good zip lock to close it up. They are a good size to have as a treat when out doing training. A handful in a bag goes a long way and he was excited to know they were the treats being used. My boy gets loose motions easily if food not right for him but no loose motions with these biscuits. Being a Weimaraner he has a nose that knows and he was looking for every biscuit knocked out of his bowl."


GISELLE


"Loved the pouches, easy to store and open. My cat had no hesitations trying Advance™ Adult Ocean Fish and ate it willingly very quickly. Very impressed as my cat can usually be a bit fussy!"


KATIE

"My dog loves the Advance™ dry chicken dog food. She gets so excited when she hears the package russle. The kibble is the perfect size & the food has a pleasant smell. Packaging is easy to read & stage of dog quick for the eye to read when choosing the right food. Definitely would recommend Advance™ dog food."


ALEXANDRA